C&C Plaza
Crowne Plaza has been the ideal hotel for business travelers for over 30 years, so how do they connect with the next generation of business travelers?
C&C Plaza is a shared workspace located in the Crowne Plaza Hotel where next-generation business professionals can create and connect worldwide while enjoying the amenities of a world-class hotel. The collaborative community fulfills their business needs and elevates their travel experience.
Client
Crowne Plaza Hotel
-
Challenge
Transform the next generation's business traveling experience
Crowne Plaza Hotel
-
Challenge
Transform the next generation's business traveling experience
Role
Art Director
UI Designer
Collaborated with Camila Silva
-
Date
Spring 2017
-
Recognition
Spring Show - Bronze
Art Director
UI Designer
Collaborated with Camila Silva
-
Date
Spring 2017
-
Recognition
Spring Show - Bronze
Strategy



Identity
/ Logo
Youthful, high-efficiency, friendly, flexible
/ Logo
Youthful, high-efficiency, friendly, flexible


Identity
/ Palette
/ Palette

Identity
/ Typeface
/ Typeface

Branding


Mobile App
/ UI Design
/ UI Design






Case Study Reel
